Categories: PR

Anatomy of a Flash Crisis: The Apple iPhone "Baby Shaker" Fiasco

Posted by: Burth Helm on April 23

Last week it was Dominos. This week Apple is in the crosshairs after it allowed an 3rd-party developed iPhone app called “Baby Shaker” to go on sale online April 20....

Olympic Sponsors Out of the Human Rights Hot Seat

Posted by: Burth Helm on May 27

Now a look into the world of public relations realpolitik: Olympic sponsors have used the massive earthquake in China to burnish their humanitarian image, writes AdAge, after ignoring advocacy groups’...

Another Take on Image Management

Posted by: Burth Helm on April 02

After Wal-Mart's Lee Scott downplayed the impact of negative press last week by telling us it influenced "less than a tenth of one percent" of his customers, I was interested...

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News, opinions, inflammatory meanderings and occasional ravings about the world of advertising, marketing and media. By marketing editor Burt Helm, Innovation Editor Helen Walters, and senior correspondent Michael Arndt.

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