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Categories: economy

What the Weird Retail Sales Figures Mean For Marketers: Economists Weigh In

Posted by: Burth Helm on March 13

Lately I’ve been baffled by this: As the economy collapses, spunky retail sales have held up. The spending measure increased 1.8% in January, adjusted for seasonal variation, and fell just...


News, opinions, inflammatory meanderings and occasional ravings about the world of advertising, marketing and media. By marketing editor Burt Helm, Innovation Editor Helen Walters, and senior correspondent Michael Arndt.

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