Archives: December 2007

Edwards and Huckabee's Latest Ads Show Value of Direct Speaking

Posted by: David Kiley on December 19

I'm sure many are already sick of the election cycle, even though it hasn't really begun yet. But if you are a political junkie, it doesn't get much better than...

Saturn is Lynchpin To GM's Green Imaging

Posted by: David Kiley on December 11

Sure, the company is putting its technical and PR resources behind the Chevy Volt concept. The Volt, for those on Mars, is the plug-in gas-electric car GM debuted at...

Brand Defiance at McDonald's

Posted by: David Kiley on December 06

To my eyes, some ideas are so horrendous, you would think the marketers sitting aroound the room contemplating it would sober up before pushing the Go-button. This takes me...

Scorsese Wine Film a Sparkling Ad

Posted by: David Kiley on December 04

The short Net film, which is being shown in movie theatres, produced by director Martin Scorsese on behalf of Spanish winemaker Freixenet is an example of what more ad agencies...

Facebook Has Some Bugs to Work Out In its Ad Plan

Posted by: David Kiley on December 03

Consider this an ongoing monitoring of how Facebook manages its ad strategy from the stanpoint of a facebook user. As I opened up my profile page today, I was surprised...

Imus is Back. Pols and Brands Followed.

Posted by: David Kiley on December 03

http://www.karith.comThe return of Don Imus to the radio and cable-TV airwaves was more a resumption than an event. Part of the suspense, if you could call it that, was whether...

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News, opinions, inflammatory meanderings and occasional ravings about the world of advertising, marketing and media. By marketing editor Burt Helm, Innovation Editor Helen Walters, and senior correspondent Michael Arndt.

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