Cadillac has become a cool brand in the last four years thanks mostly to the embrace of the Escalade SUV by the fashion and hip-hop crowd, and the good...
Once in a while, I have to go out on a limb and just say that I think an ad is going to work to achieve its desired effect....
Okay...I know this is very late in posting. But was I the only one who thought the official World Cup Soccer Ball looked like sanitary napkins were fastened to...
The Ad Council is releasing two public service TV ads produced by McCann-Erickson to remind parents of the importance of using the available blocking technology to keep young eyes...
Ad agency Crispin Porter + Bogusky is shopping around a low-budget film script that would have a fair amount of Burger King brand integration in that the story is set...
Wal-mart's announcement this week that it is developing a new store prototype that's designed to be 30 percent more efficient than today's stores, and 50% more efficient longer term, is...
Sir Frank Lowe is putting his old ad agency in London back together like an old high school band. First, his agency, Red Brick Road, snagged Tesco from Lowe London,...
Advertising books. There's lots of 'em. I have yet to meet the CEO of an ad agency that didn't think he or she had a book in them. In...
News, opinions, inflammatory meanderings and occasional ravings about the world of advertising, marketing and media. By marketing editor Burt Helm, Innovation Editor Helen Walters, and senior correspondent Michael Arndt.