Bloomberg Anywhere Remote Login Bloomberg Terminal Demo Request


Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.


Financial Products

Enterprise Products


Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000


Industry Products

Media Services

Follow Us

Bloomberg Customers

Archives: March 2006

You Would Think Ad Age Would Know Better

Posted by: David Kiley on March 31

Okay...I'm on It's a very good magazine covering the marketing and media scene. An ad for the Science Channel alongside the right side of the web page triggers a...

Hannity and Baldwin =Goober and Gilligan

Posted by: David Kiley on March 28

I confess. When I'm driving home, and my satellite radio kicks out because of interference from the airport, I go up the dial to WABC AM radio to hear the...

Who'd Have Thought Pine Cleaner Could be Bawdy?

Posted by: David Kiley on March 28

There is seldom much interesting in terms of advertising in the housecleaning product category. In fact, there is seldom anything interesting at all in the house cleaning product arena....

Give Up Nothing: Buy a Hyundai.

Posted by: David Kiley on March 23

The ad caught my eye. A gleaming Hyundai Azera, the Korean carmaker's new sedan that it hopes competes with vehicles like the Toyota Avalon, Nissan Maxima and Chrysler 300C....

Will IPG Ever Emerge From The Accounting Sewer that Is Phil Geier's Legacy?

Posted by: David Kiley on March 23

IN the 1990s, the word around Wall Street was that IPG chairman and CEO Phil Geier was a sort of Zen master of business, the ad industry, financial management, etc....

Damn. I Hate Annoying, Irritating Ads.

Posted by: David Kiley on March 23

There are billboards for the Honda Element in 16 major markets around the country. They ask questions such as, "What does a Honda Element and a platypus have in...

What We Already Knew: TV Ads Are Less Effective. But Then Again, It Depends On Who's Making Them

Posted by: David Kiley on March 22

A new survey done by the Association of National Advertisers (ANA) and Forrester Research, Inc. found that 78% of marketers feel that traditional TV advertising has become less effective...

Can Net Films make This Car Cool?

Posted by: David Kiley on March 16

Net films have become an interesting genre. But with BMW having set the bar for excellence so high, only those prepared for harsh comparisons need enter the fray. Enter,...

Fox Back On Sirius...Cool

Posted by: David Kiley on March 10

Thank God. Fox back on Sirius. As a Sirius subscriber, I missed listening to O'Reilly and sometimes Hannity on the way home when it's passed 8PM. There has been...

Poking Fun At Bad Product Placements

Posted by: David Kiley on March 10

We love this short film. It speaks for itself.

Oscar Ads Disappointed More Than Stewart

Posted by: David Kiley on March 06

The Academy Awards telecast last night was pretty weak. But unlike many reviewers, I’m not laying too much of the blame at the feet of first-time host Jon Stewart....

Vanzura Shaking Things Up At Cadillac

Posted by: David Kiley on March 03

It didn't take Liz Vanzura long to leave her mark on Cadillac. Just a month after taking over as global marketing director at Cadillac, she sent about half the...

The Push-To-Talk Power Play

Posted by: David Kiley on March 03

As I sat down to blog about push-to-talk cellphones, I went looking for an image I could upload. The above shot is what I found. What I was looking...

Heineken Chases Light Sales. To Thine Own Self Be True?

Posted by: David Kiley on March 01

"To thine own self be true, And it must follow, as the night the day, Thou canst not then be false to any man:" William Shakespeare--Hamlet. I thought of...


News, opinions, inflammatory meanderings and occasional ravings about the world of advertising, marketing and media. By marketing editor Burt Helm, Innovation Editor Helen Walters, and senior correspondent Michael Arndt.

BW Mall - Sponsored Links

Buy a link now!