Okay...I'm on Adage.com. It's a very good magazine covering the marketing and media scene. An ad for the Science Channel alongside the right side of the web page triggers a...
I confess. When I'm driving home, and my satellite radio kicks out because of interference from the airport, I go up the dial to WABC AM radio to hear the...
There is seldom much interesting in terms of advertising in the housecleaning product category. In fact, there is seldom anything interesting at all in the house cleaning product arena....
The ad caught my eye. A gleaming Hyundai Azera, the Korean carmaker's new sedan that it hopes competes with vehicles like the Toyota Avalon, Nissan Maxima and Chrysler 300C....
IN the 1990s, the word around Wall Street was that IPG chairman and CEO Phil Geier was a sort of Zen master of business, the ad industry, financial management, etc....
There are billboards for the Honda Element in 16 major markets around the country. They ask questions such as, "What does a Honda Element and a platypus have in...
A new survey done by the Association of National Advertisers (ANA) and Forrester Research, Inc. found that 78% of marketers feel that traditional TV advertising has become less effective...
Net films have become an interesting genre. But with BMW having set the bar for excellence so high, only those prepared for harsh comparisons need enter the fray. Enter,...
Thank God. Fox back on Sirius. As a Sirius subscriber, I missed listening to O'Reilly and sometimes Hannity on the way home when it's passed 8PM. There has been...
We love this short film. It speaks for itself. http://www.topmodelforsale.com/...
The Academy Awards telecast last night was pretty weak. But unlike many reviewers, I’m not laying too much of the blame at the feet of first-time host Jon Stewart....
It didn't take Liz Vanzura long to leave her mark on Cadillac. Just a month after taking over as global marketing director at Cadillac, she sent about half the...
As I sat down to blog about push-to-talk cellphones, I went looking for an image I could upload. The above shot is what I found. What I was looking...
"To thine own self be true, And it must follow, as the night the day, Thou canst not then be false to any man:" William Shakespeare--Hamlet. I thought of...
News, opinions, inflammatory meanderings and occasional ravings about the world of advertising, marketing and media. By marketing editor Burt Helm, Innovation Editor Helen Walters, and senior correspondent Michael Arndt.