The following findings from a new study by ad agency energyBBDO, Chicago makes me re-think what I thought I knew about the teenagers in my family and neighborhood. How...
The Mercedes-Benz brand still stands for excellence. Make no mistake. But just as the venerable German luxury brand kicks off a barrage of TV and print ads designed to...
When you snooze, you lose. Adfreak beat me to the punch in asking who thought The CW was a good idea for the new network cobbled together from the...
Donny Deutsch's agency is back working for Ikea, eh?, even after the Donny had called Ikea furniture "total crap...I was always astounded at the shit people had to do to...
One of the new Absolut ads. Here's a free idea for Absolut. Make greeting cards out of these ads....
Sir Frank Lowe. I wondered what he would do. I couldn't imagine him in his mid 60s doing crosswords and counting his money in his retirement. Though, I did...
There just aren't that many great great great ad campaigns. I'm talking about the ad campaigns that transcend commerce and become art. But the Absolut Vodka campaign hits that...
Much is being researched about who is skipping TV ads, and how often. Let’s face it, even before DVRs came along, the remote-control was putting that power into our...
Whew! I'm back after the holiday hiatus. I hope you all watched the Sim version of Scrooge. Back to the blog. I don't know if Kraft is selling a...
News, opinions, inflammatory meanderings and occasional ravings about the world of advertising, marketing and media. By Marketing Editor Burt Helm and Senior Correspondent David Kiley.