Posted by: David Kiley on December 22, 2005
So, Martha Stewart chose Dawna Stone as the winning apprentice. Would she have hired her in any other context?
This is what Martha told BusinessWeek recently about the cast members:
“Yeah, we’re getting close to which of those inappropriate contestants we are actually going to have to hire. I can’t believe people behave like that. They’re exhibitionists and opportunists, those kids. I did not choose them either, by the way. I just want you to know I had nothing to do really with the choice of the contestants. That’s part of reality television.”
I think this show would have been better if the people were really just out of college or B-school. Dawna’s job will be director of development for Martha’s new Body + Soul magazine. She had been the founder and publisher of a magazine called Her Sports back in 2003. Hmmmm. From a publisher of a magazine to a director of development for another? Doesn’t seem like much of an apprentice situation to me.