Bloomberg Anywhere Remote Login Bloomberg Terminal Demo Request


Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.


Financial Products

Enterprise Products


Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000


Industry Products

Media Services

Follow Us

My Andy Rooney Moment at Christmas

Posted by: David Kiley on December 28, 2004

There is no bigger waste of trees and money than the holiday cards businesses send out to clients, reporters, whoever. As I go through my mail and identify obvious holiday cards from car companies, ad agencies, PR firms, etc., I toss most of them in the recycling bin unopened. I bring this up in this space because sending Christmas cards is a form of marketing.

At this time of year it is customary to provide a bit extra to those in need. Please let us all think next year about plowing all the money spent on corporate holiday cards and postage into cancer research, UNICEF, homeless shelters, etc.

Want to get my attention and respect? Send me an e-mail that says a contribution of $1 was combined with a lot of other contributions of $1 and sent to a needy and worthy cause.



News, opinions, inflammatory meanderings and occasional ravings about the world of advertising, marketing and media. By marketing editor Burt Helm, Innovation Editor Helen Walters, and senior correspondent Michael Arndt.

BW Mall - Sponsored Links

Buy a link now!