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Archives: December 2004

Is Zara All That?

Posted by: David Kiley on December 28

Over the course of three weeks, three different CEOs that visited our offices said that the company that got their attention in recent months was Zara. Those CEos were from...

My Andy Rooney Moment at Christmas

Posted by: David Kiley on December 28

There is no bigger waste of trees and money than the holiday cards businesses send out to clients, reporters, whoever. As I go through my mail and identify obvious holiday...

World Wrestling Wombat

Posted by: David Kiley on December 22

WWE head Vince McMahon may not be a "big fat" idiot. But the "I" word definitely applies. Upset that the media hasn't been running enough warm fuzzy stories about the...

Super Premium Vodka: I can See Clearly Now

Posted by: David Kiley on December 17

I don’t drink a lot of Vodka. It goes back to an unfortunate incident when I was 17. My parents were away for the weekend. I had a party. The...

Giuliani is a Brand That's Been Whacked.

Posted by: David Kiley on December 14

In this day of the well-known managing their images like brands, former New York City Mayor Rudolph Giuliani has come to stand for something nationally. Can anyone tell me what...

"I'm Dreaming of a White Buick?"

Posted by: David Kiley on December 13

I wonder if Buick will ever be cool. The latest effort to do so is an ad campaign by McCann-Erickson’s Troy, Mich. office that uses an Aerosmith classic, “Dream On,”...


News, opinions, inflammatory meanderings and occasional ravings about the world of advertising, marketing and media. By marketing editor Burt Helm, Innovation Editor Helen Walters, and senior correspondent Michael Arndt.

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