Twittering a story on Twitter: Today

Posted by: Stephen Baker on May 08

UPDATE: You can follow the story on this thread. the best way to keep up with the conversation is to follow this link.

Starting at 2:30 eastern today, I’m going to write the first 140 or so characters of a BusinessWeek story on Twitter. It’ll pop up on my Twitter stream, @stevebaker.

The theme of the story is that Twitter is growing as a business tool and is gaining popularity. But it has growth issues. The questions: Will we be Twittering a year or two from now? If so, as I’ve asked here before, will it be on Twitter? Does the community gathered, both users and developers, tie us to that platform? Or will we be “twittering” on other services?

The idea of writing in this format is to turn Twitter into something of an editorial wiki. I’ll write a 140-letter chunk and wait an hour. Meanwhile, people can correct my chunks or write what they think should be the next one. Maybe some of those chunks will supplant my own. Eventually, I’m hoping, we’ll publish the whole thing as a core story that spouts all sorts of Twittery arms and legs—each one a sign of a direction it could have taken. In fact, maybe some of those legs can turn into other, parallel stories.

In any case, we’ll see. It’s an experiment. Dive in, starting at 2:30. By the way, I’ll keep a running log of the Tweets on this blog. One last question: Does anyone know of a #format we can/should use so that the Tweets can be easily aggregated? I asked on Twitter. Tim Bray said to bag it…

TrackBack URL for this entry: http://blogs.businessweek.com/mt/mt-tb.cgi/

Reader Comments

Justin Kistner

May 8, 2008 12:57 PM

Looking forward to this story, Stephen!

- First, I recommend that at least your first tweet contain a link to the story's home page (maybe it's this post or a new one at 2:30pm). That way people can follow what's happening. I recommend using http://snipurl.com to shorten your story's URL both to save on the number of characters used in the link and because they offer stats like how many people clicked on the link, which will help you analyze your experiment.

- Second, to aggregate the tweets for your story, I recommend using hash tags, which are #keywords placed in the message as a tracking ID. You have to add twitter.com/hashtags for them to be correctly aggregated. Checkout http://hashtags.org/ to see your aggregated conversation once it's rolling. Make sure to use the hashtag on every tweet you do for this story in order to aggregate them all.

- Finally, keep in mind that using links and hashtags in your messages counts toward your 140 char limit. :)

Sam Lawrence

May 8, 2008 02:08 PM

Hey Stephen,

Check this out for Twitter and business. http://gobigalways.com/twitter-a-two-way-social-computer/

Look forward to participating.

Cheers,
Sam

Dave Donohue

May 8, 2008 02:16 PM

Steve,

This is great stuff. This reminds me of Wired's wiki experiment from years past (http://www.socialtext.net/wired/index.cgi?wired_wiki) - but this should illustrate how quickly stories evolve on Twitter, much faster than in their experiment.

Looking forward to participating.

Justin's spot on w/ the hashtags, etc.

Ike

May 8, 2008 02:22 PM

Actually, just use the hashtag. Settle on something like #bweek - which is unique enough to find, and short enough to not eat up valuable real estate.

Don't bother with following @hashtag -- just got to http://twemes.com/bweek to follow your conversation. You can use a different tag if you'd like, your choice. Just be sure to tell everyone what to use. (And remember, it's good etiquette to place the hashtag at the end of the tweet.)

Solacetech

May 8, 2008 02:48 PM

@solacetech using Friendfeed.com to aggregate twitter is the cleanest way...
Or rather the best way to have an open platform for conversation.

Brad King

May 8, 2008 03:26 PM

What a great idea. I'm intrigued to find out how the story changed -- as much as I am to see what the story is.

At some point, you should publish a meta-version of the story, an open book for everyone to see how this was constructed.

Brad
http://www.themodernjournalist.com

Jeff Crites

May 8, 2008 03:34 PM

@JCrites jumping in and following this on Twitter. I love the combo of a blog article with Twitter use. Bravo!

Walker Fenton

May 8, 2008 03:46 PM

Here's a widget to help follow the discussion ...

http://beta.tagware.com/demo/bw/bw.html

Justin Kistner

May 8, 2008 04:01 PM

I like the difference of opinion about where the conversation's anchor lies. Could be the hashtag page, could be the twemes page, could be FriendFeed. That's one problem with Twitter. There aren't clear threads or clear homes for those threads.

Kristen Forbriger

May 8, 2008 04:26 PM

Really cool experiment Steve. The best part -- so far -- has been watching you adapt how you'll create the story in real-time.

This is definitely a topic of much debate around twitter, the social media world, and now elsewhere.

Can't wait to see the result!

Ike

May 8, 2008 08:36 PM

Justin, I beg to differ. ALL of those aggregation techniques are valid, and they work in parallel. The person making the Tweet doesn't need to choose. The collector can pick the system they like the best.

Warren Whitlock

May 12, 2008 10:58 AM

This is a great idea.

We've been using it to write a book on Twitter during the past month.

When you post the final article. I'd like to link to it from out blog

Warren Whitlock
http://TwitterHandbook.com

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In Blogspotting Senior Writer Stephen Baker and Associate Editor Heather Green take a look at how cutting-edge technologies are changing business and society. Whether its blogs or wikis, data crunching or data targeting, technology’s advances are reshaping the world that we live in.

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