Technology that places virtual information atop onscreen images of the real world is changing the way consumers use mobile phones

• Augmented Reality Goes Mobile

  The technology for meshing digital data with actual images, or augmented reality, makes a jump to smartphones, and the market is taking off

• Slide Show: Best iPhone Augmented-Reality Apps for Business

  Developers are cranking out tools for Apple's iPhone that overlay location-based information onto real-world images

• Augmented Reality Helps Sell the Product

  From Cheez Doodles to cars, marketers are increasingly trying out the new technology in an effort to make deeper connections with consumers

• Podcast: Augmented Reality on Smartphones

  Dozens of new augmented reality applications have been created for mobile devices, particularly the iPhone 3GS. With these apps, mobile workers can see the real world superimposed with digital information

• Augmented Reality: Getting Beyond the Hype

  This meshing of digital information with real-world images is all set to take off. But a few hurdles remain

• Building a Business Case for AR

  Layar Founder Boonstra outlines the potential appeal of augmented reality technology for financial institutions and other companies

• Archive: CEO Guide to Technology

  Browse past editions of this special report on emerging tech trends

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