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My Virtual Life

A journey into a place in cyberspace where thousands of people have imaginary lives. Some even make a good living. Big advertisers are taking notice

Virtual Land, Real Money

Second Life is an online world where a savvy avatar can make a bundle. Its best known "land" developer explains how

Second Life Lessons

You may have heard the hype about popular 3D online universe Second Life, but setting up shop there presents unique challenges

The Dark Side of Second Life

Software that lets residents copy others' possessions is the latest reminder that this virtual world may need tougher law enforcement

Big Media Gets a Second Life

Wired magazine is just the latest in a string of media outlets staking their online claims in the popular virtual-world game

Life After (or Before) Second Life

There are plenty of sites similar to the much-hyped, avatar-populated, virtual world. Your business may feel more at home in one of these

Inside the World of Second Life

Meet seven residents of this virtual world who wheel and deal in a real economy. Some are even making good money

Breathing Second Life into Business

The virtual community is becoming an online destination of choice for big companies looking to test and sell new products and promote their brands

The Coming Virtual Web

In the future, the Internet is almost certain to look more realistic, interactive, and social—a lot like a virtual world

Big Spenders of Second Life

Virtual world residents shell out real dollars for nonexistent clothes, cars, and real estate. Will real-world luxury brands capitalize?

Virtual World Rich List

Their avatars and names are fictitious, but their bankrolls are plenty real; get to know Second Life's top earners and find out how they did it

The Virtual Meeting Room

Intel, Raytheon, and other companies are dabbling in technology that enables 3D conferencing, but will employees take to avatar exchanges?

New Tools of Virtual Worlds

Second Life isn't just for marketing anymore. Companies are dabbling in 3D collaboration and conferencing

When Griefers Attack

How to prevent virtual-world vandalism and what to do when your property comes under fire

I Was a Second Life B-School Student

Undergraduate programs already have a presence in this virtual world, but INSEAD is one of the first management programs to break ground

Digital Suburbia

Kaneva aims to bring social networking to a relatively cautious, upscale crowd more interested in making real-world connection than in building fantasies online