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Sirius App For iPhone Coming, And What That Says About Satellite Radio

Posted by: Arik Hesseldahl on January 29

Perhaps I’m in the minority, but I really like satellite radio. I was an early customer of XM, but switched to Sirius when a year’s worth of the service came included with a new car. Now that their programming lineups are mostly integrated following their merger into the combined SiriusXM, you don’t have to feel like you’re missing anything.

It’s great to have in the car, especially on long trips, but I’ve never really taken to playing it anywhere but the car. I didn’t really want to spring for a second home radio and pay the extra monthly fee. And while I took advantage occasionally of listening to Sirius’s Web-based streams from time to time, it was such a hassle — the streams were and maybe still are encoded in Windows Media format and thus aren’t exactly as Mac-friendly as they should be, not even after I installed Flip4Mac — so I never really bothered with it. Instead when I wanted a good music stream I’d turn to any one of the variety of free streams found on iTunes or on the Web, or maybe Pandora, or Last.fm. More recently I’ve been playing around with the excellent FStream app both on my Mac and my iPhone.

Still, satellite has some great programming that is a shame to miss for the simple reason that you’re not in the car: Wynton Marsalis’s terrific jazz show “In The Swing Seat” or Bob Dylan’s magnificent “Theme Time Radio Hour” come to mind.

So I was delighted last weekend to discover Rogue Amoeba’s latest app Pulsar. If you are a subscriber to either one of the satellite radio services you can sign in with your existing account information and listen to the streams live. I downloaded and installed a trial version and decided within about 10 minutes to shell out the $15 so I could listen for longer than 20 minutes. In a word its terrific, and shows more or less how the satellite radio companies should have worked harder than they did to embrace the idea of streaming online, they have might not have reached the terrible, horrible, no good business circumstances in which they find themselves today.

Had XM and Sirius worked with third-party software vendors sooner, and made their programming streams easier to use for general online users — even made a little bit of their programming available for free — it might have worked to sell more people on the idea of satellite radio in their car or home. Or maybe not.

Even so, I’m delighted with the rumors making the rounds that an Sirius streaming app for the iPhone, called uSirius Starplayr is on its way to the iTunes App store. I’m sure I’ll try it right away, as I’ve tried most of the other streaming music apps for the iPhone (Pandora is my current favorite.) Sadly for SiriusXM, it might appear that this whole new era of openness with the streaming world is coming way too late.

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Reader Comments

Dave K

January 30, 2009 03:32 PM

Where did this come from? As a subscriber to Sirius for 3 years, I have been always been able to login via Sirius.com and listen to its channels online. Why would we have to pay some other service? Whatever happened to research for a story?

john

January 30, 2009 11:15 PM

When xm/sirius paid oprah, stern, and went into expensive sports contracts--this was the beginning of the end. The buisness model was music without commcercials and tv news cable stations for $9.99--if they would have stayed with that they would have been ok. It's not hard to figure out.

Philip

January 31, 2009 07:35 PM

I am so tired of hearing about Sirius coming out with an app for iphone that I have let my Sirius subscription run out. This is 6 months and growing now...yeah..yeah..yeah...sirius is coming to iphone. Is this just another attempt to get more subscribers? They are so pathetic instead of creating the app for their own company they let another company create it. Lets see...every penny of profit that this OTHER company makes is pennies NOT in sirius' pocket.

Will

February 3, 2009 06:42 PM

With the decline in their programming, particularly since the merger, I will not continue my Sirius subscription no matter what application!

Sid Herring

February 3, 2009 07:05 PM

Great idea anyway they can do it. On the top end or bottom. Everything counts. I'm in one way or the other. Go go go.

Biz

February 5, 2009 08:08 PM

Too bad they start charging an extra $3/per month for Internet listening.
I don't think this declining product is worth the cost of the app plus another $36 per year.
Usually when your business is tanking, you try to offer a little more to retain customers. Sirius is doing the opposite.

Bob

February 9, 2009 09:20 PM

I personally can't wait till this comes out. I don't work out of an office, so this will allow me to listen while I'm working.

Tashaun

February 9, 2009 11:47 PM

I love Sirus and i am very excited that they have finally created an app for the iphone. I have been waiting on this for a long time. It's perfect i will be able to listen at the gym and while i am at work, this is great. I NEVER listen to "terrestorial" radio any more with their 15 minute commerical breaks and watered down content.

thevoice@voicedup.com

February 10, 2009 10:57 AM

Following the recent headlines regarding Ergens proposed bid for SIRIXM some time last year my question to Mel is why weren't the shareholders notified? If Ergen proposed for one of his units to provide capital to SIRIXM to meet the debt obligations for 2009 and beyond why wasn't this communicated to the common stock holder? By definition a common stock represents ownership in a corporation, it provides voting rights. Each
common stockholder receives a vote to elect a board member, these board members are supposedly the shareholders representative(what a joke). Stock holders can also vote on company objectives in the form of voting rights. A voting right allows the common stock holder to vote on matters of corporate policy. Doesn't corporate policy change once a bid is made on a company? The current strategy implemented by the board must now be reconsidered and the common stock holder should be notified and given the opportunity to collect the new data and decide the future direction of the company. Shouldn't the common stock holders have been notified of Mr. Ergens proposed bid? Where is the corporate governance? Its nonexistent....SIRIXM's board is no better than the banking sectors boards. It should be the decision of the stockholders whether SIRIXM should be involved in a consolidation with Echostar Corp or Dish Network Corp. Mel where was the stockholders notification of Mr. Ergens proposed bid last year? I was under the impression that I was an owner of the company.....Oh, SIRIXM forgot to send out the letter explaining that they already took your money during the IPO and have run the company into the ground(not one company but two). Your money is no
longer needed and neither is your ownership..... SIRIXM will issue new shares once bankruptcy is completed and a new IPO will be pushed to the public in which you and I will be able to donate additional money to a corporate governance structure that simply does not value the common stockholder.
thevoice@voicedup.com/voicedup.blogspot.com

Ray

February 10, 2009 06:14 PM

I've been a Sirius subscriber for quite a few years and love it. I have the portable unit that I also use in my car, which works out great! I bought another receiver and hooked it to my home stereo and that works great too. At the office I downloaded a Yahoo Widget for Sirius that looks and acts just like a regular receiver. I can preset stations or scroll through to find one that's not preset. It works as well as the hardware. I never have any trouble accessing any channels. I'm able to enjoy it wherever I may be. The merger was great since I got a number of XM stations on Directv.

Seth J.

February 16, 2009 12:42 PM

I've had the chance to test out the StarPlayr app for several days. It delivers on all it promises. I was able to play Sirius through my living room stereo using my existing subscription. iPhone baby! This app will be well worth the $12.95 one time fee. Developer interview
here. http://www.iphonesavior.com/2009/02/usirius-starplayr-app-gets-delivered-to-apple.html

Jemijo

February 26, 2009 03:07 PM

Pardon me if someone already suggested this already cause i didnt read all of the comments but like Seth J. mentions, the Starplayr for your Mac is by far the easiest and best way to listen to Sirius at home. I pay the 2.99 for the 128kb streamrate and plug my Macbook right into my AVR which transfers music all of over the house and outdoor speakers. If you dont have it, get it and......its free!

 

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A blog on the daily doings of Apple and the many companies in its orbit, with insight and analysis by two longtime Apple-watchers BusinessWeek Senior Writer Peter Burrows and BusinessWeek.com Senior Technology Writer Arik Hesseldahl.

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