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The BusinessWeek Best Seller List


HARDCOVER BUSINESS BOOKS

1. OUTLIERS Malcolm Gladwell (Back Bay Books $27.99) The unexpected factors that lie behind success. Last month: 1, Months on list: 9

2. HOW THE MIGHTY FALL Jim Collins (Jim Collins $23.99) The seeds of decay can be sown—unnoticed—while a company rides high. Last month: 2, Months on list: 3

3. THE ACCIDENTAL BILLIONAIRES Ben Mezrich (Knopf Doubleday $25) An unflattering portrait of Facebook founder Mark Zuckerberg. Last month: —, Months on list: 1

4. A COLOSSAL FAILURE OF COMMON SENSE Lawrence G. McDonald and Patrick Robinson (Crown $27) Lehman's collapse, up close. Last month: —, Months on list: 1

5. FREE Chris Anderson (Hyperion $26.99) Why giving stuff away makes more and more sense in business—like it or not. Last month: —, Months on list: 1

6. HOUSE OF CARDS William D. Cohan (Doubleday $27.95) A behind-the-scenes account of why Bear Stearns went bust so fast. Last month: 3, Months on list: 5

7. MADE TO STICK Chip Heath and Dan Heath (Random House $25) Six reasons why some ideas catch on while others wither away. Last month: 9, Months on list: 23

8. STRENGTHS-BASED LEADERSHIP Tom Rath, Barry Conchie (Gallup Press $24.95) The three keys to being a more effective leader. Last month: 5, Months on list: 7

9. TRIBES Seth Godin (Portfolio $19.95) A man, a plan, and a group of followers—that's what you need to foster innovation. Last month: —, Months on list: 7

10. FOOL'S GOLD Gillian Tett (Free Press $26) JPMorgan's role in creating innovative and destructive derivatives. Last month: 3, Months on list: 3

11. POWER AMBITION GLORY Steve Forbes and John Prevas (Crown $26) What do top CEOs and ancient history's leaders have in common? Last month: —, Months on list: 1

12. HOW SUCCESSFUL PEOPLE THINK John C. Maxwell (Center Street $9.99) The 11 secrets successful people know (for only 10 bucks). Last month: —, Months on list: 1

13. AND THEN THE ROOF CAVED IN David Faber (Wiley $26.95) Wall Street's greed plus the U.S. government's lax stewardship equals crisis. Last month: —, Months on list: 1

14. THE MYTH OF THE RATIONAL MARKET Justin Fox (Harper Business $27.99) How the efficient market hypothesis led us astray. Last month: —, Months on list: 1

15. PEAKS AND VALLEYS Spencer Johnson (Simon & Schuster $19.95) The Who Moved My Cheese? author on finding the upside at work. Last month: 11, Months on list: 5

Paperback Business Books

1. SWAY Ori Brafman and Rom Brafman (Doubleday $21.95) Rational explanations for the irrational decisions most people make. Last month: 7, Months on list: 2

2. THE SPEED OF TRUST Stephen R. Covey (Free Press $15.95) Nurturing credibility in your personal and professional lives. Last month: 5, Months on list: 18

3. WHAT COLOR IS YOUR PARACHUTE? 2009 Richard Nelson Bolles (Ten Speed Press $18.95) The enduring job-search bible. Last month: 4, Months on list: 11

4. NUDGE Richard H. Thaler and Cass R. Sunstein (Penguin $16) Why we make flawed decisions and how we can start making better ones. Last month: 3, Months on list: 5

5. SUZE ORMAN'S 2009 ACTION PLAN Suze Orman (Spiegel & Grau $9.99) Safeguards to put in place and mistakes to avoid. Last month: 1, Months on list: 8

6. MICROTRENDS Mark J. Penn with E. Kinney Zalesne (Grand Central $14.99) Small changes that are having an outsize impact. Last month: —, Months on list: 1

7. DEBT CURES "THEY" DON'T WANT YOU TO KNOW ABOUT Kevin Trudeau (Equity Press $14.95) How to turn bad debt into good credit. Last month: 6, Months on list: 3

8. HOW TO MAKE MONEY IN STOCKS William J. O'Neil (McGraw-Hill $16.95) A seven-step system for balancing gains against risk. Last month: 2, Months on list: 12

9. THE GOAL Eliyahu M. Goldratt and Jeff Cox (North River Press $24.95) Aligning company strategy with priority No. 1: Making money. Last month: 14, Months on list: 16

10. THE NEW RULES OF MARKETING AND P.R. David Meerman Scott (Wiley $16.95) Harnessing the Web to reach the customer. Last month: 8, Months on list: 6

11. INFLUENCE Robert B. Cialdini (HarperCollins $17.95) Ways that marketers can use psychology to triumph. Last month: 9, Months on list: 11

12. THE LEAN SIX SIGMA POCKET TOOLBOOK Michael George, David Rowlands, Mark Price, John Maxey (McGraw-Hill $16.95) Tips aplenty. Last month: 13, Months on list: 9

13. THE WORLD IS FLAT Thomas L. Friedman (Picador $16) Globalization is great—sort of, says a columnist for The New York Times. Last month: 12, Months on list: 22

14. JIM CRAMER'S REAL MONEY James J. Cramer (Simon & Schuster $16) The "10 Commandments of Trading." Last month: 11, Months on list: 6

15. I WILL TEACH YOU TO BE RICH Ramit Sethi (Workman $13.95) A crash course that aims to put 20- to 35-year-olds on the right track. Last month: 15, Months on list: 5

LONG-RUNNING BEST SELLERS

Hardcover Business Books

StrengthsFinder 2.0 Tom Rath (Gallup Press $21.95)

Good to Great Jim Collins (Collins $29.99)

Five Dysfunctions of a Team Patrick Lencioni (Jossey-Bass $24.95)

The Total Money Makeover Dave Ramsey (Thomas Nelson $24.99)

Who Moved My Cheese? Spencer Johnson (Putnam $19.95)

The 4-Hour Workweek Timothy Ferriss (Crown $19.95)

Now, Discover Your Strengths Marcus Buckingham, Donald O. Clifton (Free Press $30)

Our Iceberg is Melting John Kotter, Holger Rathgeber (St. Martin's $19.95)

Paperback Business Books

The Tipping Point Malcolm Gladwell (Back Bay $14.99)

Getting Things Done David Allen (Penguin $16)

The 7 Habits of Highly Effective People Stephen R. Covey (Free Press $15.95)

Blink Malcolm Gladwell (Back Bay $15)

Crucial Conversations Kerry Patterson, Joseph Grenney, Al Switzler, Ron McMillan (McGraw-Hill $16.95)

How to Win Friends and Influence People Dale Carnegie (Pocket Books $15)

The E-Myth Revisited Michael E. Gerber (HarperCollins $16.95)

BusinessWeek's Best Seller list is based on a survey of chain and independent booksellers that carry a broad selection of books on economics, management, sales and marketing, small business, investing, personal finance, and careers. Well over 1,000 retail outlets nationwide are represented. Current rankings are based on a weighted analysis of unit sales in July. Titles that have been on the List for more than two years appear as Long-Running Best Sellers.


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