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MSN.com launches new real estate blog


The number of real estate blogs has ballooned since the housing bubble went bust. Real estate sites such as Trulia, Zillow, and Inman have their own blogs. Independent blogs have been around for years with such ominous names as “Housing Doom,” “Blown Mortgage,” and “Dr. Housing Bubble Blog.” And old-media publications have well established blogs, including our own Hot Property.

Microsoft’s MSN.com today finally launched its first real estate blog called “Listed.” The site recruited former Seattle Post-Intelligencer copyeditor and homeowner Mai Ling Slaughter to write it (Slaughter was working at the Intelligencer until it published its last print edition in March).

MSN has been adding blogs to the site, but it still gets 75% of its content from editorial partners. MSN Real Estate has 18 editorial partners, including The Wall Street Journal, SmartMoney, and BusinessWeek.


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