Businessweek Archives

What's a Twitter Ad Worth? $545?


I missed, while I was on vacation, Ian Schafer’s experiment in selling advertising on Twitter. Ian’s an ad guy at Deep Focus and is auctioning on eBay a month of sponsorship of his Twitter account. And yep, so far, the bidding is up to $545.

I like that he’s doing this as an auction and talking about it on his blog. And I particularly like his ending lines. “Someone’s got to figure out some kind of business model with Twitter. And I’d rather be part of the solution.”


Race, Class, and the Future of Ferguson
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