Creative Business Uses of Twitter

For the revision of our blog cover story that we’re doing for the magazine, we’ve been rounding up updates of how businesses are using social media.

But a response to Steve’s questions yesterday makes me realize we never asked if folks know of some good examples of how businesses are using Twitter. It, of course, is part of the update we’re doing. Though it is far from mainstream yet, the immediate stream of thought that it provides has really hit a nerve that will spread.

Brent Terrazas brought up how Zappos and Comcast are using Twitter. Any other examples come to mind?