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The Best Products For 2007--Here's The Design Jury.


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April 02, 2007

The Best Products For 2007--Here's The Design Jury.

Bruce Nussbaum

It's rare to have the design genius Richard Sapper (think Thinkpad) jury a contest but he's joining an amazingly talented group to pick this year's winners for the Industrial Design Excellece Awards contest put on by the IDSA. It's great to put a face to the products you use all the time. Sapper is one of those faces.

I know a few of the other faces. Sigi Moeslinger, half the team at Antenna Design in NYC, is responsible for designing those easy-to-use Metro Card machines that get you into the subway. Think about the impact of that design.

Then there is Michael Schrage, another genius who isn't a designer but who has been writing about innovation, rapid prototyping, the economics of innovation and great stuff for years.

And Stephen Wilcox is an old friend who focuses his firm on human factors and making products as user-friendly as possible.

Other jurors I don't know but hope to someday. This is a terrific IDEA jury and I can't wait to see the winners. The annual dinner where they give out the awards is in San Francisco this year and its going to be BIG--very global.

02:03 PM

innovation

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I understand that the jury was assembled by Ruth Soenius of Siemens - a well respected designer in her own right. I would guess between Sapper, Soenius and the international jury that has assembled, only the truly best will be left standing in San Francisco. Glad that Business Week is covering this and can't wait to read the results.

Posted by: Carl Hogy at April 2, 2007 08:17 PM


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