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Superbowl--It's About the Ads, Not the Game.


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February 04, 2007

Superbowl--It's About the Ads, Not the Game.

Bruce Nussbaum

Well, for a lot of people anybody, it's the ads that count and you can watch the Superbowl ads on any number of sites, including this one which shows you where you can watch the ads.

There will be 20 guest bloggers blogging away on the Superbowl ads on Adweek's site.

Seth Godin has it right when he says that today, the commercials themselves are the content--we wait to see the little movies/videos not for what they pitch but for what they are as an entertainment-art form.

09:47 PM

Creativity

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