Already a Bloomberg.com user?
Sign in with the same account.
? Video Ad Auctions: Just A Matter of Time |
| Web 2.0 Companies Making Money? ?
April 11, 2006
More Ad Auctions: IT Conversations Podcast Jumps In....
IT Conversations, a pretty big podcast network, is following in Rocketboom's footsteps and doing an ad auction on eBay. The starting bid they're asking to advertise on a month of TechNation podcasts? $12,000.
TrackBack URL for this entry:
Listed below are links to weblogs that reference More Ad Auctions: IT Conversations Podcast Jumps In....:
? Podcast Ad Auction from the Web Chef's e-Bytes
Adjab reported on the eBay auction of ad space on the Tech Nation podcast. The opening bid for the ad package was set at $12,000. Business Week also covered this story in their Blogspotting report. The package includes some sponsorship [Read More]
Tracked on April 12, 2006 09:35 AM
? Podcast advertising, chi offre di pi? from Blogs4biz
Aprire un asta sul solito eBay e vendere un mese di spazi pubblicitari sul podcast TechNation al miglior offerente. Lo ha fatto IT Conversation, seguendo peraltro l'esempio del fortunatissimo vlog Rocketboom firmato da Amanda Congdon: l'offerta di ... [Read More]
Tracked on April 12, 2006 12:01 PM
Please see the attached press release that went out on today's wire for more background about this auction: http://www.voiceindigo.com/ht2/AboutNews.jsp
I hope to see more ad inventory sold this way in the future. It lowers the bar for small and mid-sized buyers.
Podcasts Made Mobile (and Profitable)
Posted by: John Mayerhofer at April 12, 2006 01:27 AM
That sounds reasonable. One thing bothers be though; we all tend to look for places and sites where we can save money, and we always somehow manage to spend more. I wish we could reverse that process.
Posted by: online auction at April 20, 2007 10:23 PM