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Everyone's drooling...


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August 23, 2005

Everyone's drooling...

Heather Green

...that's the word from Michael Arrington at Tech Crunch about a new hush hush service called Measure Map. "It?? apparently a blog analytics tool that crushes everything else out there," writes Arrington.

Hope that's true. I remember the early days of the Internet traffic ratings services including Media Metrix, RelevantKnowledge, PC Data and NetRatings. Lots of dissing each other, many swipes taken, and eventually the emergence of better service. But never one service to rule them all. It ended up always coming back to triangulating data. Kind of think that's what is going to happen here.

09:36 AM

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?? Blog Analytics: There Goes the Neighborhood from The Basement

I think of blog analytics as the science of mining blog data for comsumer insight or other deep meaning.

In the last couple of days I've seen it used twice here and here to mean yet another blog search engine with some link metric and a fancy UI. Th... [Read More]

Tracked on August 23, 2005 08:38 PM

?? More (just a little) on MeasureMap from TechCrunch

We??e been beta testing MeasureMap, Adaptive Path?? new blog analytics tool, for a couple of weeks now.

We previously wrote about MeasureMap here and Heather Green also wrote about it here.

MeasureMap is an extremely useful tool for bl... [Read More]

Tracked on September 18, 2005 01:44 AM

ugh. pre-beta buzz baiting is my pet peeve. it more often-than-not bites back when the over-promise hype (drooling!) raises expectations no product can deliver right out of the gate -- especially in a competitively crowded space with lots of smart people who would love to be the first to clobber it with a damning benchmarking test.

Posted by: rex hammock at August 23, 2005 11:32 AM

Hey Rex,

You know, I agree. I wanted to use this to springboard into the other observation, about how we have been here before, but my headline doesn't really lead to that thought off the bat. food for thought.

Posted by: Heather Green at August 23, 2005 12:36 PM


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