Grading Steve Jobs


Apple essentially invented the personal computer. Then, thanks to a series of strategic and product mistakes, it watched its market share dwindle to single digits after Steve Jobs had been excommunicated. His return revitalized the company and its product line -- though Apple has yet to regain its lost share of overall computer sales.

What do you think of Jobs's stewardship the second time around? That's the subject of this BW Online Reader Survey, which, we stress, isn't a scientific poll, since anyone who chooses to can participate.

How would you rate Steve Jobs as a product innovator?

Excellent

Very good

O.K.

Not very good

Don't know

How would you rate Steve Jobs as a CEO?

Excellent

Very good

O.K.

Not very good

Don't know

Do you think that with Jobs as its leader, Apple can regain its former might, with a market share in the low-to-mid double digits?

Yes

No

Don't know

Were Jobs to leave Apple again, do you think the company could continue to prosper?

Yes

No

Don't know


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