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'It's all about credibility and confidence. If you don't disappoint people, they won't disappoint you"BORN
May 5, 1953, in Istanbul to German parents working abroad. Two years later, the family returned to Germany.EDUCATION
Master's degree in electrical engineering, University of Karlsruhe, 1976; PhD in mechanical engineering, Paderborn Technical University, 1982.CURRENT POSITION
President and CEO of Chrysler Group; member of the management board at DaimlerChrysler.FIRST JOB
Driving a beverage truck in Frankfurt.FIRST CAR
1971 Volkswagen Beetle.TEENAGE PASSION
Competed in the sport of equestrian vaulting, which involves performing acrobatic stunts on a galloping horse. CAREER BREAKS
Impressed his bosses at Daimler Benz a decade ago by rescuing Mercedes in Argentina and Freightliner in the U.S. He returned to Germany to help overhaul the Mercedes brand.GETTING ACCLIMATED
Instead of their usual European vacation this summer, Zetsche and his family rented a cottage in northern Michigan. And he joined the Bloomfield Hills Hunt Club, where his daughter stables her horse.FAMILY
Married for 18 years, to Gisela. Three teenage children--and one cocker spaniel, Carlito.