LINCOLN (since 1922) Added a small sedan and an SUV to stress "American luxury."
VOLVO (bought 1999) Stylish new S60 adds to safety image.
JAGUAR (bought 1989) Big hopes for new, moderately priced X type.
LAND ROVER (bought 2000) Sharing Ford truck platforms is key to profits.
ASTON MARTIN (bought 1987) James Bond's car costs $150,000 to $220,000.