Businessweek Archives

Ring In The New


Frontier -- Random Access

Ring in the New

Sure, you try to be available to clients. But how often do they call the office while you're on the road with a cell phone? Then, when they call the cell, it's at home in a briefcase. There has to be a better way. Enter SimulRing Inc., an innovative outfit that consolidates all your phones into a single phone number. If someone calls your SimulRing number, it simultaneously rings all your lines--work line, home office phone, cell phone, and more. You can take the call on any of them. If you can't talk, the service shunts the call to whichever voice mail you preselect. SimulRing also lets you set up phones you're using temporarily--a hotel room, for example, or a cell phone rented while traveling abroad. The $10-a-month service is available in San Francisco and is expanding to other cities (www. simulring.com).By Wayne Kawamoto


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