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Why Not Have A Wide Open Road To Canada? (Int'l Edition)


International -- Readers Report

WHY NOT HAVE A WIDE-OPEN ROAD TO CANADA? (int'l edition)

Motorola Inc. stands apart as an example for others to follow--even as it experiences a downturn in business ("How Motorola lost its way," Information Technology, May 4). Companies are complex adaptive systems, subject to the life cycle of birth, growth, prosperity, and decline. But companies have the possibility of renewing themselves (something that only a few achieve).

Motorola has a history of reinventing itself, and there is ample evidence it is doing so again. Investing in the Iridium satellite network--a risky and farsighted investment if there ever was one--could lead to profound global changes. As a consultant to Motorola, I have witnessed how its efforts are geared toward renewing the company's culture, products, markets, and customer relationships.

It was several years ago that Motorola was in its worst shape, even though the numbers didn't show it. Today, it is rapidly moving out of trouble. You would do your readers--and investors in great companies such as Motorola--a greater service by taking a more systemic and less sensationalist perspective.

Mark Youngblood

President

Quay Alliance Inc.

Flower Mound, Tex.


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