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Cover Story -- The Best New Products
STARBUCKS ICE CREAM
Starbucks cooled its coffee to create a hot line of ice cream products. Over the past year, Starbucks and partner Dreyer's Grand Ice Cream rolled out eight flavors of STARBUCKS ICE CREAM, plus two coffee ice cream bars. They captured 24% of the coffee ice cream market with such rich and creamy flavors as Biscotti Bliss and JavaChip.Return to top
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