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Prognosis '96 Software


Industry Outlook -- High Technology: SOFTWARE

PROGNOSIS '96--SOFTWARE

Positives

-- Windows 95 will spark demand for educational, entertainment, and business software.

-- Businesses are rushing onto the Web, spawning markets such as digital commerce.

Negatives

-- Diversity in desktop software will shrink as Microsoft's clout grows and Apple's shrinks.

-- Heavy discounting of software suites--and growing development costs--will make life harder for small players.Return to top

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