Businessweek Archives

Table: Between Class And Mass

Posted on September 24, 1995

Marketing: COSMETICS

TABLE: Between Class And Mass

Retail prices for cosmetics

Lipstick Foundation Blush Eye shadow

DEPARTMENT STORES

Estee Lauder $15.00 $27.50 $20.00 $10.00

SEARS

Circle of Beauty $8.50 $12.50 $10.00 $8.00

DRUG AND DISCOUNT STORES

Revlon $8.50 $9.25 $8.75 $7.00

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