+1 212 318 2000
Europe, Middle East, & Africa
+44 20 7330 7500
+65 6212 1000
It’s not what you say but how you say it that counts. And these days, there are a lot of ways to say it poorly. The proliferation of electronic communications, including e-mail, text and instant messaging, and even the type and print simplicity of everyday word processing, has numbed us to the deliberative practice of capturing thoughts in writing. Cutting corners to save time and effort at the keyboard also means we’ve grown accustomed to sloppy spelling and grammar—but that doesn’t mean such errors are forgivable or without consequence.
Taking the time to write well, and that means reviewing all outbound business correspondence, is essential to avoiding silly mistakes that can harm your reputation. An awareness of common errors, such as homophone confusion ("your" vs. "you’re") and apostrophe usage can help avoid embarrassing mistakes. Good grammar still makes a difference, even in this age of modern communications.
Want to improve the way you run your business? Entrepreneurs, academics, and consultants from diverse industries offer practical advice on a variety of topics each business day.
To submit a tip for consideration, first check our archive of previous tips to make sure you're not repeating a tip someone has already contributed. Then send the tip to Small Business channel contributor Michelle Dammon Loyalka. Because of the volume of material she receives, she may not respond to each individual.