Secrecy Is Poison

Posted by: Rod Kurtz on August 12, 2005

Business owners tend to be very secretive. They don’t tell anybody anything. As a consequence, it becomes very, very lonely to be an owner-manager of your own successful business. It’s very difficult to give information to people if you feel they’re going to misuse it or abuse it or make judgments about you because of it.

But without telling advisers and managers what your real problems are, they can’t help, and you wind up being totally unable to delegate. It all goes back to secrecy. It’s an epidemic among business owners, and it doesn’t matter what level or what age, they learn it early and never get rid of it.

Donald Jonovic
Founder/Owner
Family Business Management Services
Cleveland

Reader Comments

Abasse Asgaraly

August 15, 2005 2:49 PM

Being in the service industry (we provide emergency medical, health, security and travel assistance services, worldwide), I fully agree with your approach. When a prospect feels that we have a solution to his/her needs, we already have a listining ear to our presentation.

Abasse Asgaraly

August 15, 2005 2:51 PM

As an entrepreneur, I have faced this challenge many times in my life. It's a very fine line between too much secrecy, which definitely hinders the development of the business, and too much disclosure, where you expose yourself to major competition. Honestly, I haven't yet found a receipe to meet this challenge.

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