Posted by: Amy Choi on August 21, 2008
No need to be a pessimist. The present economy may be rocky, but that doesn’t mean you should stop investing in your future. “The climate for small businesses will always be excellent because small business is agile, flexible, proactive and quickly reactive,” says futurist James Canton, author of “The Extreme Future: The Top Trends That Will Reshape The World In The Next 20 Years.” Clear the way to future growth by pouring money into innovation, especially in technology, he says.
The sky’s the limit as far as expanding a small business globally, too. “Small businesses should be developing new collaborative supply chains and utilizing resources in Asia and other parts of the world, especially talent,” says Canton. “You don’t have to do it all yourself, just define your role in the ecosystem and link up with others in the world who can work with you.”
The only thing that should frighten small businesses about the future is an attachment to the past. The biggest obstacle to growth, warns Canton, is resisting change. The glass is starting to look more than half full.