Cheap Plastic: Background
CardWeb conducted a survey of small-business cards
last month at Business Week's request. It's a booming field. Last year,
there were 9 million small-business cards outstanding, up 15% from 1997,
carrying lines of credit worth $36.8 billion, up 25% in a year, according
to The Nilson Report, a financial newsletter in Oxnard, Calif. psi Global,
a financial consulting firm, estimates that 49% of all small companies
have the cards, up sharply from 37% in 1998. They're embracing cards in
part because of the discounts, and also because cards help them track and
manage expenses. New or weak companies like them because credit-card loans
are their big source of capital. Whatever the reason, the cards aren't
overly hard to get: A Federal Reserve study suggests bankers are mass-mailing
applications in lieu of genuine efforts to make small-company loans.
The result: a glut of cheap plastic.
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