I Almost Quit My Business Till I Considered the Alternatives
A lucrative job offer still couldn't tempt me to go back to working for someone else
My colleague on Business Week's Frontier Online, Azriela Jaffe, wrote
this month about how entrepreneurs get disillusioned with their businesses
after the five-year mark. She used the example of a woman who ran a company from home,
lost passion for it, and went job-hunting -- only to be more disillusioned when she
saw what was available. She then returned to running her business with renewed vigor.
The timing of that piece -- for me, anyway -- was uncanny. My business
will be five years old this summer. And though it's grown substantially
since I launched it, I've started to get mired in the muck of everyday
routines. I, too, wonder if maybe the grass isn't greener somewhere else.
But sometimes -- to paraphrase Azriela's piece -- the only reason the lawn
is greener next door is because the occupants use more manure.
SOUL-SEARCHING. Several months ago, I was offered a job with a very tempting salary
package. It took me only about three minutes to know I was not going to
accept it. But being careful about these things, I told the person I would
take a weekend to think about it and get back to him. I eventually said,
"No," though I did honestly think about accepting. During my soul-searching,
I remembered how incompatible I was with certain corporate cultures and
decided against it. Besides, why would I want to prematurely kill the business
I built?
It was a good decision. But I'm still frustrated by the muck I wade
through every day. As a corporate employee, I fantasized about running my
business where I could set my own hours, answer to no one but myself,
and maybe make a good living along the way. And that's exactly what it was, a fantasy.
You can dream all you want about the glory of your own business, but
there should be a warning sign reading: "Hard Work Ahead. Be Prepared
to Stop." That's right. Stop.
Entrepreneurs are like artists laboring over a canvas. If they are sticklers
for detail, they'll squint and labor over the smallest stroke. If the big
picture is more their style, they'll nail a canvas to the floor and leave
their mark much like Jackson Pollock did in his studio. Whatever your style,
you'll get a clearer picture if you take a few steps back. This is why
the woman in Azriela's story fell in love again with her business. She
was too close to it. But when she abandoned her venture, she realized how
happy she was doing what she was doing.
As owners of our own businesses, we do control own our destinies. What happens
next is truly in our own hands. Along the way, we're tempted by what seems
to be an easier way out or -- God forbid -- a steady paycheck.
I often meet individuals who once ran their own businesses, but now work
full time for someone else. Until recently, I never could understand why
someone who was doing their own thing would want to go back to running
someone else's thing. I now understand. And I can see how easy the
decision could be if one's frustration level were high enough. Maybe the
entrepreneurial life was not for them.
O.K., now that I've persuaded myself to take a few steps back, I'll
have a look at those travel brochures under my desk. Hey, I deserve it!
George Giokas is the president and CEO of StaffWriters Plus, a specialty agency that places writers in temporary and permanent positions with corporate and other employers. It also provides editorial consulting work. His database includes 2,500 writers and editors specializing in more than 60 categories. His Web site is located at www.staffwriters.com, and you can E-mail him at george@staffwriters.com.

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