Bloomberg Anywhere Remote Login Bloomberg Terminal Demo Request


Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.


Financial Products

Enterprise Products


Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000


Industry Products

Media Services

Follow Us

Bloomberg Customers


The Designer's Dilemma

Kanye West on a stage designed by Es Devlin

Courtesy Es Devlin

Kanye West on a stage designed by Es Devlin

Change is good. We actively seek it within ourselves, for ourselves. We find it invigorating, rewarding, and, sometimes, highly profitable. We want to be redesigned. Or do we? Sometimes the reality of redesign is disruptive—and not in a good way. Through change, we learn that we actually liked that Gap logo just the way it was, thank you very much. And why are you messing with my maps software? What have you done with my city? (And how dare you change my magazine?!) The pressure and desire to innovate can leave consumers cold, confirming that people rarely appreciate having the objects and systems in their lives reimagined without their permission. So how do we pursue new ideas and opportunities without the blowback? That’s the question that we put to some of the world’s most accomplished designers.

Turley is the creative director for Bloomberg Businessweek.

blog comments powered by Disqus