http://www.businessweek.com/stories/1993-08-01/a-penetrating-look-at-contact-lens-pricing

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A Penetrating Look At Contact Lens Pricing


Readers Report

A PENETRATING LOOK AT CONTACT-LENS PRICING

Congratulations! Finally, the "story" ("Contact-lens sellers just don't see eye-to-eye," Top of the News, July 12) has been put before the public: A major company has been selling the exact same contact-lens product at three different prices.

As an optometrist who would not be dictated to by the "sales rep," I applaud your efforts. It is embarrassing that our professional contact-lens journals and the leaders in the field did not report the story over a year ago.

Robert L. Pazen

Peer Review Chairman

Tri-County Optometic Society

Ventura, Calif.


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