Bloomberg News

Super Bowl Week Events Test Laurie Tisch’s Giants-Theme Wardrobe

February 01, 2014

Laurie Tisch

Laurie Tisch, a co-owner of the New York Giants, at home, wearing a Lyn Devon dress and a "NY" pin she had made. On the table is a photograph of her with her father, Preston Robert Tisch, and her Edie Parker Giants-customized clutch. Photographer: Amanda Gordon/Bloomberg

Laurie Tisch, a co-owner of the New York Giants, rang the bell at the New York Stock Exchange twice in one day, then laughed at Jimmy Fallon’s jokes during the dinner for National Football League owners. She spun with Flywheel for charity and danced with Giants cornerback Prince Amukamara at the Children’s Museum of Manhattan, where she’s been involved for more than 30 years.

“I’ll probably make it to 25 or 30 events,” Tisch said of her schedule during New York’s first time as a Super Bowl host.

Her high energy and deep social and philanthropic ties in New York -- she’s on the boards of Lincoln Center, the Whitney Museum of American Art and the Aspen Institute, and runs her own foundation -- make her a natural ambassador. So does her wardrobe.

“Here are all my Giants blues,” Tisch, 62, said as her hands skimmed cashmere, fur and silk clothes hanging on a garment rack in her bedroom on Fifth Avenue.

These are not the clothes of an average fan -- they are the clothes of a woman who regularly appears in Bill Cunningham’s “Evening Hours” column in The New York Times.

Last weekend she and a friend pulled out 17 pieces from her closet and put them on a rack to make getting dressed for so many occasions faster and easier. There are sweaters, pants, dresses, jackets and a custom-made pair of Warren Edwards boots in steel-blue suede with red accents.

Tisch holds up her Todd Lynn royal-blue pony-hair and leather motorcycle jacket. She wore it to a Monday night kickoff event with fireworks at Liberty State Park in New Jersey.

Corduroy Dress

Her Chanel navy corduroy dress took her to a breakfast at Tiffany & Co. (TIF:US) on Saturday. For the Owner’s Dinner and Party, at the Mandarin Oriental and Roseland on Thursday, she wore a Carolina Herrera black cocktail dress with a Giants pin she had made by Jonathan Birnbach. It features the team logo “NY” in sapphires and diamonds.

This one is a replacement. She lost the original when she traveled to San Francisco for the National Football Conference championship game in 2012. “I called Jonathan and said I have bad news and worse news. The bad news is my pin fell off. The worse news is I need another one in a week because we’re going to Super Bowl,” she said.

Not every item is Giants blue. At the Commissioners party at the American Museum of Natural History on Friday she wore an olive green and cornflower blue dress by Jonathan Saunders. Her Instagram feed also documented a trip to Queens in red Escada to build a kitchen to teach children healthy cooking.

Snowflake Foundation

Tisch’s official role in the hosting of Super Bowl is as a a trustee of the NY/NJ Snowflake Foundation. It was her idea for family contributions to go to projects that matched their interests. One of the gifts will renovate four gyms at Erasmus Hall High School in Brooklyn, the alma mater of their father, Preston Robert Tisch, who brought the family into team ownership.

Most football fans don’t need outfits with team spirit to wear at cocktail parties. Even among owners, though, Tisch stands out. Woody Johnson’s Jets green ties have nothing on her Dennis Basso gray-blue fur coat, which came in handy during the week’s colder temperatures.

Tisch says she wears team colors because it’s fun and she likes the color blue. She insists she’s not obsessed with the color, or fashion. “I pick things up when I see them,” she said.

On game day, Tisch plans to wear a Lyn Devon long vest, in navy, with a blue and white striped striped cotton shirt, gray pants and short gray boots. “High heels, ouch!” she said.

She’ll carry her Edie Parker Giants-customized purse, a gift from her sister-in-law Lizzie Tisch -- if it gets through security.

To contact the reporter on this story: Amanda Gordon in New York at agordon01@bloomberg.net

To contact the editor responsible for this story: Christine Harper at charper@bloomberg.net


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