Bloomberg News

Tablet Shipments to Exceed Personal Computers Amid Mobile Shift

September 11, 2013

Tablet Shipments to Exceed PCs Amid Mobile Shift

People examine an Apple Inc. iPad Mini in San Jose, California. Photographer: Noah Berger/Bloomberg

Tablet-computer shipments will top personal computers for the first time in the fourth quarter, according to a new report by researcher IDC, as consumers continue to favor mobile devices over laptops and desktops.

Tablet shipments will hit 84.1 million units in the fourth quarter, compared with 83.1 million for PCs, according to data published by IDC today. The total market for Internet-connected devices of desktops, laptops, smartphones and tablets will rise 28 percent to $622.4 billion in 2013 and hit $735.1 billion by the end of 2015, the research group said.

The growth of smartphones and tablets is making up for a projected 10 percent decline in PC sales this year. The shift to mobile devices is creating new winners and losers in the technology industry. While Apple Inc. (AAPL:US), Google Inc. (GOOG:US) and Samsung Electronics Co. (005930) have benefited, stalwarts of the PC business such as Hewlett-Packard Co. (HPQ:US), Microsoft Corp. (MSFT:US) and Intel Corp. (INTC:US) have seen stagnating sales.

As the market for smartphones and tablets matures, lower price models are becoming more popular, according to Framingham, Massachusetts-based IDC. Smartphones and tablets costing less than $350 will account for 68 percent of all connected-device shipments, the group said. The average selling price for the gadgets will shrink to $323 by 2017 from $462 last year, IDC said.

To contact the reporter on this story: Adam Satariano in San Francisco at asatariano1@bloomberg.net

To contact the editor responsible for this story: Pui-Wing Tam at ptam13@bloomberg.net


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