Bloomberg News

U.S. Television Prime-Time Ratings for Week Ended March 3

March 05, 2013

The following tables list the prime- time averages for 12 U.S. broadcast networks for the week ended March 3.

Weekly Average
Current Season for the week of 02/25/13 - 03/03/13
Week 23 of Season

NETWORK   DURATION  RATING   HOMES   SHARE
          (Minutes)         (000s)
============================================
Households
ABC          1320     3.9     4490       6
CBS          1320     5.9     6700      10
NBC          1320     2.7     3130       4
FOX           900     4.0     4530       6
CW            600     0.8      950       1
ION          1320     0.8      890       1
UNI          1320     1.9     2230       3
TEL          1320     0.7      800       1
UMA          1320     0.3      360       1
AZA          1320     0.1       70       0
ETV          1320     0.1      140       0
MFX          1170     0.0       40       0

Persons 2+
ABC          1320     2.1     6050       5
CBS          1320     3.1     9110       8
NBC          1320     1.4     4120       4
FOX           900     2.3     6610       6
CW            600     0.4     1240       1
ION          1320     0.4     1140       1
UNI          1320     1.3     3660       3
TEL          1320     0.5     1380       1
UMA          1320     0.2      570       1
AZA          1320     0.0      100       0
ETV          1320     0.1      210       0
MFX          1170     0.0       60       0

Adults 18-49
ABC          1320     1.6     2060       5
CBS          1320     1.9     2340       5
NBC          1320     1.2     1560       4
FOX           900     2.2     2770       6
CW            600     0.5      570       1
ION          1320     0.3      400       1
UNI          1320     1.5     1850       4
TEL          1320     0.6      760       2
UMA          1320     0.3      320       1
AZA          1320     0.0       50       0
ETV          1320     0.1       90       0
MFX          1170     0.0       30       0

Season to Date Average
Current Season for 9/24/12 - 03/03/13
Week 23 of Season

NETWORK   DURATION  RATING   HOMES   SHARE
          (Minutes)         (000s)
============================================
Households
ABC         29847     5.1     5780       8
CBS         29749     7.7     8760      12
NBC         29360     4.7     5340       8
FOX         21722     4.2     4850       7
CW          13800     1.2     1390       2
ION         30360     0.8      900       1
UNI         30088     2.0     2230       3
TEL         30360     0.7      770       1
UMA         30360     0.4      430       1
AZA         30240     0.1       80       0
ETV         30353     0.1      150       0
MFX         21008     0.0       50       0

Persons 2+
ABC         29847     2.7     7900       7
CBS         29749     4.3    12460      11
NBC         29360     2.6     7500       7
FOX         21722     2.4     7060       6
CW          13800     0.6     1860       2
ION         30360     0.4     1150       1
UNI         30088     1.3     3740       3
TEL         30360     0.4     1290       1
UMA         30360     0.2      720       1
AZA         30240     0.0      130       0
ETV         30353     0.1      230       0
MFX         21008     0.0       70       0

Adults 18-49
ABC         29847     2.3     2930       6
CBS         29749     3.1     3920       9
NBC         29360     2.6     3240       7
FOX         21722     2.5     3220       7
CW          13800     0.7      940       2
ION         30360     0.3      400       1
UNI         30088     1.5     1910       4
TEL         30360     0.6      700       2
UMA         30360     0.3      390       1
AZA         30240     0.1       70       0
ETV         30353     0.1      100       0
MFX         21008     0.0       40       0

Each ratings point equals 1.142 million households.

Data are preliminary from Feb. 18 - March 3.

Source: Nielsen

To contact the reporter on this story: Rob Golum in Los Angeles at rgolum@bloomberg.net

To contact the editor responsible for this story: Anthony Palazzo at apalazzo@bloomberg.net.


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