U.K. retail sales grew at the fastest pace for more than a year in February as consumers kept indoors by snow in January returned to the shops, according to a survey by BDO LLP.
Like-for-like sales climbed by 3.9 percent, the most since December 2011, BDO said in its High Street Sales Tracker report released today. Retailers extended start-of-year promotions, boosting sales of clothing, footwear and homeware. The data include companies with annual revenue between 5 million pounds ($7.5 million) and 500 million pounds.
“Retailers have given people a reason to spend by extending the January sales and shoppers have responded extremely positively,” Don Williams, BDO’s national head of retail and wholesale, said in the statement. “The high street tends to dread February, but these results will be a fillip for retailers. The fact this year’s major snowfall was earlier flatter the figures slightly, but there is no doubt they reflect increasing consumer confidence.”
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