Bloomberg News

CTC Media’s CTC TV Russia Audience Gains, TNS-Global Says

July 05, 2012

CTC Media Inc. (CTCM:US)’s CTC television channel rose to the fifth most-watched among Russian viewers 18 years and older in the week to July 1, from seventh a week before, according to TNS-Global.

Viewer share for CTC TV, the Nasdaq-listed Russian media company’s biggest source of revenue, rose to 5.5 percent in the week to July 1, from 5 percent in the previous week, data researcher TNS-Global said by e-mail today.

CTC’s average daily audience among viewers 4 years old and over rose to 6.2 percent in the week to July 1 from 5.6 percent in the week to June 24, the data show. CTC remained in fifth place among viewers 4 years old and over, TNS-Global said.

Russia’s NTV Television was the most watched among both audience categories, the government-controlled Rossiya-1 was the second-most watched in both segments. Government-controlled Pervyi Kanal was the third-most watched in both categories and TNT TV was fourth, the data show.

To contact the reporters on this story: Halia Pavliva in New York at

To contact the editor responsible for this story: Tal Barak Harif at

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