Bloomberg News

Prada CEO Bertelli on Asia Expansion, Business Strategy

June 19, 2012

Patrizio Bertelli, co-founder and chief executive officer of Prada SpA, talks about the company's business strategy and expansion plans for Asia.

Bertelli said in May that Prada, the Milan-based owner of the Miu Miu and Church’s brands, would add 260 stores in the next three years. He spoke with Robyn Meredith in Hong Kong on May 24 for the Bloomberg Television special "Asia's Business." (Bertelli's comments are translated. Source: Bloomberg)

Running time 21:48

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