Yelp Inc. (YELP), a website that lets users review businesses ranging from plumbers to pet shops, will begin featuring content on search pages for Bing Local, a service operated by Microsoft Corp. (MSFT)

Called “Powered by Yelp,”it will include reviews, photos and other content and be shown prominently on Bing’s pages to give consumers information about businesses near them, San Francisco-based Yelp said today in a statement.

To contact the reporter on this story: Lisa Rapaport in New York at lrapaport1@bloomberg.net

To contact the editor responsible for this story: Lisa Rapaport at lrapaport1@bloomberg.net