CNO Financial Group Inc. (CNO) Chief Executive Officer Edward Bonach said share buybacks are a priority for the insurer.

“We’re still trading at roughly half of book,” Bonach said today at an investor conference in New York. “We think it’s a screaming buy from the standpoint of our capital deployment.”

To contact the reporter on this story: Zachary Tracer in New York at ztracer1@bloomberg.net

To contact the editor responsible for this story: Steven Crabill at scrabill@bloomberg.net