Bloomberg News

U.S. Television Prime-Time Ratings for Week Ended May 13

May 15, 2012

The following tables list the prime- time averages for 11 U.S. broadcast networks for the week ended May 13.

Weekly Average
Current Season for the week of 05/07/12 - 05/13/12
Week 34 of Season

NETWORK   DURATION  RATING   HOMES   SHARE
          (Minutes)         (000s)
============================================
Households
ABC          1320     5.1     5880       9
CBS          1320     6.3     7220      11
NBC          1320     3.6     4080       6
FOX           961     4.5     5110       8
CW            600     0.8      940       1
ION          1320     0.7      830       1
UNI          1320     1.9     2140       3
TEL          1320     0.6      710       1
TF           1320     0.3      390       1
AZA          1320     0.1       70       0
ETV          1320     0.1      160       0

Persons 2+
ABC          1320     2.7     7920       7
CBS          1320     3.5    10040       9
NBC          1320     1.9     5620       5
FOX           961     2.5     7340       7
CW            600     0.4     1240       1
ION          1320     0.4     1080       1
UNI          1320     1.2     3600       3
TEL          1320     0.4     1090       1
TF           1320     0.2      620       1
AZA          1320     0.0      110       0
ETV          1320     0.1      250       0

Adults 18-49
ABC          1320     2.1     2630       6
CBS          1320     2.3     2880       7
NBC          1320     1.7     2200       5
FOX           961     2.3     2900       7
CW            600     0.5      690       2
ION          1320     0.3      410       1
UNI          1320     1.4     1830       4
TEL          1320     0.4      560       1
TF           1320     0.3      350       1
AZA          1320     0.0       60       0
ETV          1320     0.1      120       0

Season to Date Average
Current Season for 9/19/11 - 05/13/2012
Week 34 of Season

NETWORK   DURATION  RATING   HOMES   SHARE
          (Minutes)         (000s)
============================================
Households
ABC         44791     5.4     6150       9
CBS         44789     7.3     8430      12
NBC         44307     4.6     5230       7
FOX         31775     5.3     6080       9
CW          20400     1.2     1330       2
ION         44880     0.7      820       1
UNI         44880     1.9     2140       3
TEL         44880     0.7      770       1
TF          44880     0.3      370       1
AZA         44806     0.1      110       0
ETV         44880     0.1      140       0

Persons 2+
ABC         44791     2.9     8360       7
CBS         44789     4.1    11750      10
NBC         44307     2.6     7410       7
FOX         31775     3.1     8880       8
CW          20400     0.6     1720       1
ION         44880     0.4     1060       1
UNI         44880     1.3     3630       3
TEL         44880     0.4     1220       1
TF          44880     0.2      600       1
AZA         44806     0.1      180       0
ETV         44880     0.1      230       0

Adults 18-49
ABC         44791     2.4     3100       7
CBS         44789     3.0     3810       8
NBC         44307     2.5     3190       7
FOX         31775     3.2     4050       9
CW          20400     0.8      970       2
ION         44880     0.3      400       1
UNI         44880     1.5     1890       4
TEL         44880     0.5      670       1
TF          44880     0.3      350       1
AZA         44806     0.1       90       0
ETV         44880     0.1      110       0

Each ratings point equals 1.147 million households.

Data are preliminary from April 30 - May 13.

Source: Nielsen

To contact the reporter on this story: Rob Golum in Los Angeles at rgolum@bloomberg.net

To contact the editor responsible for this story: Anthony Palazzo at apalazzo@bloomberg.net.


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