Bloomberg News

Ford: This Isn't Your Grandmother's Lincoln

April 03, 2012

Bloomberg's Alix Steel reports that Ford Motor Co. (F:US), which eliminated 35 percent of its big-city Lincoln dealers last year, is asking the survivors to put their sales staff through a training academy that emulates a concierge service at a luxury hotel. The company is also unveiling the new Lincoln MKZ. She speaks on Bloomberg Television's "Inside Track." (Source: Bloomberg)

Running Time: 02:24


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Companies Mentioned

  • F
    (Ford Motor Co)
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