Bloomberg News

WEEKLY-PRIMETIME-TV-RATINGS-TABLE

February 28, 2012

The following tables list the prime- time averages for 11 U.S. broadcast networks for the week ended Feb. 26.

Weekly Average
Current Season for the week of 02/20/12 - 02/26/12
Week 23 of Season

NETWORK   DURATION  RATING   HOMES   SHARE
          (Minutes)         (000s)
============================================
Households
ABC          1320     6.5     7490      11
CBS          1320     6.3     7170      10
NBC          1320     3.4     3850       5
FOX           900     4.1     4660       6
CW            600     0.8      900       1
ION          1320     0.7      840       1
UNI          1320     1.8     2050       3
TEL          1320     0.6      730       1
TF           1320     0.4      420       1
AZA          1320     0.1       80       0
ETV          1320     0.1      160       0

Persons 2+
ABC          1320     3.7    10680       9
CBS          1320     3.5    10060       9
NBC          1320     1.9     5420       5
FOX           900     2.4     6840       6
CW            600     0.4     1140       1
ION          1320     0.4     1110       1
UNI          1320     1.2     3510       3
TEL          1320     0.4     1170       1
TF           1320     0.3      750       1
AZA          1320     0.0      110       0
ETV          1320     0.1      260       0

Adults 18-49
ABC          1320     3.2     4040       9
CBS          1320     2.3     2940       6
NBC          1320     1.8     2290       5
FOX           900     2.4     3020       6
CW            600     0.5      590       1
ION          1320     0.3      410       1
UNI          1320     1.4     1730       4
TEL          1320     0.5      630       1
TF           1320     0.3      440       1
AZA          1320     0.1       70       0
ETV          1320     0.1      120       0

Season to Date Average
Current Season for 9/19/11 - 02/26/2012
Week 23 of Season

NETWORK   DURATION  RATING   HOMES   SHARE
          (Minutes)         (000s)
============================================
Households
ABC         30271     5.3     6130       9
CBS         30269     7.6     8690      12
NBC         29787     4.8     5490       8
FOX         21618     5.3     6140       9
CW          13800     1.2     1380       2
ION         30360     0.7      810       1
UNI         30360     1.8     2100       3
TEL         30360     0.7      780       1
TF          30360     0.3      350       0
AZA         30286     0.1      120       0
ETV         30360     0.1      140       0

Persons 2+
ABC         30271     2.9     8400       7
CBS         30269     4.2    12170      11
NBC         29787     2.7     7900       7
FOX         21618     3.1     9030       8
CW          13800     0.6     1790       2
ION         30360     0.4     1060       1
UNI         30360     1.2     3580       3
TEL         30360     0.4     1240       1
TF          30360     0.2      570       0
AZA         30286     0.1      190       0
ETV         30360     0.1      230       0

Adults 18-49
ABC         30271     2.5     3180       7
CBS         30269     3.1     4010       9
NBC         29787     2.7     3430       7
FOX         21618     3.3     4180       9
CW          13800     0.8     1000       2
ION         30360     0.3      400       1
UNI         30360     1.5     1880       4
TEL         30360     0.5      670       1
TF          30360     0.3      340       1
AZA         30286     0.1      100       0
ETV         30360     0.1      120       0

Each ratings point equals 1.147 million households.

Data are preliminary from Feb. 13 - Feb. 26.

Source: Nielsen

To contact the reporter on this story: Rob Golum in Los Angeles at rgolum@bloomberg.net

To contact the editor responsible for this story: Anthony Palazzo at apalazzo@bloomberg.net.


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