Bloomberg News

Mobinil Market Share Drops to 39% as Vodafone, Etisalat Gain

October 13, 2011

(Updates with Vodafone Egypt market share in second paragraph.)

Oct. 13 (Bloomberg) -- Egyptian Co. for Mobile Services’ share of the Arab country’s mobile-phone market dropped to 39 percent in July from 44 percent a year earlier as market leader Vodafone Egypt maintained its lead.

Egypt’s oldest mobile network operator, also known as Mobinil, lost 101,208 users in July from the previous month to 30.26 million, according to data posted on the Ministry of Communications and Information Technology website. Competitors Vodafone Group Plc’s Egyptian unit and Etisalat Misr both added subscribers to hold 45 percent and 16 percent of the market respectively, the data show.

The Arab country’s telecommunications market regulator may offer a so-called mobile virtual network operator license by the end of the year, allowing companies that want to offer mobile phone services to use the networks of existing operators, Al Mal newspaper reported in May.

Mobinil, the only publicly traded company out of Egypt’s three operators, gained 4.3 percent to 96 Egyptian pounds at 12.35 p.m. in Cairo. That valued the company at 9.6 billion pounds ($1.6 billion). Telecom Egypt, the country’s fixed-line phone monopoly, owns 45 percent of Vodafone Egypt.

--Editors: Tim Farrand, Peter Branton

To contact the reporter on this story: Ahmed A Namatalla in Cairo at

To contact the editor responsible for this story: Claudia Maedler at

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