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Toshiba Rises Most in Seven Weeks After Report of Chip Reduction

August 14, 2011, 8:28 PM EDT

By Kyung Bok Cho

Aug. 15 (Bloomberg) -- Toshiba Corp. rose the most in seven weeks in Tokyo trading after the Nikkei newspaper said the company plans to reduce the types of semiconductors used in autos and electronics by half to boost efficiency.

The world’s second-largest maker of flash memory chips added 3 percent to 346 yen as of 9:03 a.m. on the Tokyo Stock Exchange, headed for the biggest gain since June 24. The benchmark Nikkei 225 Stock Average advanced 1.6 percent.

To contact the editor responsible for this story: Kyung Bok Cho at kcho7@bloomberg.net

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